The Quality Series

SD Express Sdn. Bhd – Malaysia’s Top Logistics Partner

Supply chain management experts dedicated to continuous learning and improvement

Malaysia, the South Asian nation of over 31 million people, is known for its incredible diversity. Not only is it one of only 17 “megadiverse” countries in the world, with abundant amounts of plant and animal species that can only be found in malaysia, but its people form a multi-ethnic and multicultural melting pot as well. Reflected in Malaysia’s culture, cuisine, dress, and way of life, the diverse roots of its people are everywhere you look.

Perhaps it is to be expected that Malaysia’s is one of the best performing economies in the world, averaging 6.5% GDP growth per year over the last 50 years. This incredible consistency and growth outpaces even other quickly developing nations around the world, demonstrating that Malaysia’s economic vitality is not a fluke, and is likely the result of its enterprising and bright workforce.

In Malaysia’s early years of independence, the economy was anchored by robust agriculture and mining sectors, but it has since been making itself into a multi-sector economy. While agriculture and mining are still important industries, the country is today lead by its manufacturing capabilities and international trade industry. The center of Malaysia’s industrial, economic, financial, and international business world is Kuala Lumpur

Based in Kuala Lumpur, the capital and largest city of Malaysia, one of the company’s that has been helping to foster economic growth in the country is SD Express Sdn. Bhd. Founded in 2002 as Shami D Enterprise, this company has expanded over the years, consistently adding services and increasing capabilities, prompting two name changes in the process. What started out as a courier service has since become one of the top full service transport, logistics, and warehousing operations in the country.

SD Express, with the company motto "We Deliver Your Expectation" is credited with single handedly changing perceptions about the feasibility of running a supply-chain in and out of Malaysia. The company consists of five distinct operating units: SD Express, which covers transport throughout Malaysia and Singapore by road, sea, and air; SD Express Dispatch, which is a same-day courier service operating in Kuala Lumpur and the Klang Valley; SD Transport Professional Movers which supplies dedicated drivers and manpower for moving furniture, electronics, offices, and more; and SD Warehouse and SD Logistics, which cover the full suite of supply-chain services needed for businesses owners both big and small.

By providing warehousing, logistics, and distribution services all under one roof, SD Express is able to manage every aspect of the supply chain with complete confidence and quality. They have been able to add services over the years due to one important aspect of quality: the dedication to continuous learning. The management of SD Express understands the centrality of learning to growth. Only through gaining expertise in its industry can a company reliably add more areas of operation, and manage to attain excellence in each aspect of its business.

Thanks to its quality, expansion, and dedication to learning and improvement, SD Express Sdn. Bhd has drawn attention from BID, the top international body recognizing quality today. Winning an international award is an important part of an organization’s path to growth and quality, and SD Express is well on its way to becoming the best that it can be.


BID is a private and independent organization founded in 1984, whose primary activity is business communication orientated towards quality, excellence and innovation in management. A leader in the broadcasting of Quality Culture, BID recognizes those companies and organizations which lead the most important activities in the business world, and is considered the founding organization in the broadcasting of the Culture of Quality, Excellence and Innovation in 179 countries. The trophy symbolizes a pledge to the principles of Quality Culture. The QC100 Total Quality Management Model, together with the Quality Mix program, media coverage of the convention and its impact on the community and business sector, create an unmatched platform for continuous improvement within the organization and awareness of the achievements of the company at an international level. Awards are given only to those who are committed to improving their Quality Culture based on the principles of the QC100 Total Quality Management Model. Candidates are proposed by the leaders of previously awarded companies who they consider worthy of the award. Especially meritorious candidates may also be nominated. The International BID Quality Award Selection Committee then chooses the winning companies who will receive the award in New York, Paris, Geneva, Frankfurt, Madrid and London.